Tag Archives: marketing

Run! It’s the media!

Building a relationship with local media is an important part of marketing your small business. The other day, I chuckled as a burly farmer told me how he ran from a reporter that showed up at his place. What’s really … Continue reading

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Repetition is everything: branding social media

In the previous post, we discussed consistency and creating repetition that can help to make your small business brand more memorable, by simply making sure email extensions are consistent with your website name. Thus, your biz name is repeated with … Continue reading

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Repetition is everything: branding email

In radio, they say repetition is everything. The more a name’s repeated, the more likely it will be remembered. Here’s a quick way to make your small business more memorable:   You’ve got a website? Good: yourcompany.com, right? Your email should … Continue reading

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